Just like a Chinese horse painting usually has 7 horses on it, a wrist watch advertisement (on TV or magazines) usually shows a 10:10 (ten past ten). Never notice it? From now on, on every watch advertisement, have a look at the time shown and you'll find out that about 90% of the ads will give you a 10:10.
I've been wondering about this for long and have been asking my friends about it, but no one had a definite answer, besides guessing around.
I've decided to do some Googling on the web and found out that the best answer is because a 10:10 will not block the clock's manufacturer logo/branding on the watch, which is usually located above the center of the watch.
Of course you can also show an 8:20 , but it will display a "frown face" whereas the 10:10 will give you a "smiley face". There are also some openions about this like : - There is a natural line of symmetry which is aesthetically pleasing for the buyer.
- The clock appears to be smiling.
- The 'V' shape stands for victory.
- It could be seen as a tick/check which is obviously positive.
- It does not obscure the date window. Apparently, the practice started in the 1920s, and it stuck.
I've been wondering about this for long and have been asking my friends about it, but no one had a definite answer, besides guessing around.
I've decided to do some Googling on the web and found out that the best answer is because a 10:10 will not block the clock's manufacturer logo/branding on the watch, which is usually located above the center of the watch.
Of course you can also show an 8:20 , but it will display a "frown face" whereas the 10:10 will give you a "smiley face". There are also some openions about this like : - There is a natural line of symmetry which is aesthetically pleasing for the buyer.
- The clock appears to be smiling.
- The 'V' shape stands for victory.
- It could be seen as a tick/check which is obviously positive.
- It does not obscure the date window. Apparently, the practice started in the 1920s, and it stuck.
No comments:
Post a Comment